Archive for August 21st, 2023

Service of Get Real

Monday, August 21st, 2023

These peaches were $5.00/lb at the Union Square Farmers Market in Manhattan

I wonder about the decisions editors and reporters make in choosing to cover a topic or to follow a story. I am thrilled when they select to run my clients’ news–natch. This post isn’t a criticism. It’s more of a reflection of how out of it I must be for zeroing in on the following instances.

I love reading advice columns but one of the questions New York Times Ethicist columnist Kwame Anthony Appiah chose made me roll my eyes. I couldn’t help saying “really???” out loud. How many of us would like to have this issue and I suspect so few do so why cover it?

The question came from a person who had been married a decade and was 44. He never told his spouse that he had a trust fund that spun off $25,000 a month and keeping the secret was weighing heavily on him. Should he tell his spouse?

I could see Appiah responding to readers seeking advice because they secretly owed $millions or had done something dastardly that would soon be exposed. I can’t help but feel that the reader was showing off his enviable financial situation.

And then there was the scrumptious looking dessert that Yotam Ottolenghi wrote about in “Every Peach Shines in This Tart,” in the same paper. Had Ottolenghi noticed the price of peaches this summer? I made a nectarine pie for a party I attended earlier this summer as they were not selling for almost $1 each or $4.00+/lb. [They ran $5.00/lb at the farmers markets.]

Because it is a favorite fruit I looked into why they cost so much this summer. Will Jordan explained in southeastagnet.com: “The 2023 peach harvest will look different than usual with an estimated 90% crop loss this spring due two adverse weather factors. The lack of adequate winter chill and the spring freeze growers experienced in mid-March combined to decimate this year’s fruit production.”

In writing the subhead Ottolenghi must have felt a pang about singing peaches’ praises: “Peaches are at the height of summer perfection right now. But even the most mundane stone fruit manages to thrill when wrapped in flaky pastry.”

Have you ever thought: “why did this publication cover this topic?”

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